Deck The Walls

$DWCLF500 #501
CategoryRetail
SubcategoryMiscellaneous Retail Businesses
Locations3
Franchisee Count3
Franchise Fee$30,000
Item 7 Low$45,795
Item 7 Midpoint$127,630
Item 7 High$209,465
Royalty Fees6% of gross sales
Ad / Brand Fund2%
Sold Not Open0
Founded1998
Completeness34/34 (100%)
Years in Business27
Began FranchisingJanuary 2007
HQSt. Peters, Missouri
Executives8
LinksWeb
Main Phone(866) 719-8200
FDD IssuedApril 1, 2025
Last UpdatedAug 24, 2026
FDDs2025 · 2019 · 2018 · 2017 🔒
Franchisor

Franchise Concepts, Inc. operates the Deck The Walls franchise system, which offers franchises for the operation of retail stores that sell artwork, prints, and framing services to the general public, typically located in strip centers or malls.

Franchise Concepts, Inc. (FCI), a Delaware corporation incorporated February 1998, operates Deck The Walls as a division. FCI is owned by Conceptual Franchises, LLC (CFL, formed August 2021), which acquired FCI Holding Company, Inc. in December 2021; FCIHC was merged into CFran Holdings, LLC (formed December 2021) on December 30, 2021. Key executives: Joseph A. Lynch (CFO since January 2007, CEO of CFran since December 2021); Keith J. Ernst (Director of Stores since February 2009); D. David Dahl (VP Franchise Development since January 2007); Jaclyn Sullivan (Marketing Manager since June 2017); Denise Conte (Regional Sales Manager since January 2007); Thomas Adams (New Store Construction Manager & Regional Sales Manager since January 2007); P. David Lantrip (Director of Education & Regional Sales Manager since January 2007); Caryn Comeau (Senior Accountant since August 2018).

Franchise Concepts, Inc. operates the Deck The Walls franchise system, which offers franchises for the operation of retail stores that sell artwork, prints, and framing services to the general public, typically located in strip centers or malls.

Read Deck The Walls’s complete April 1, 2025 Franchise Disclosure Document — plus 3 prior years on file. Founder level — $19/mo — also unlocks Item 19 revenue, financial strength and unit trajectory across all 4,049 brands on FranDeals.

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